Our feature for the week is the up-and-coming design company; Art by Toneli.
Located in Port-Harcourt, it was created a short while back by Anthony Osigbeme who saw it as a way to express his creativity to the world (and make money off it of course). Anthony describes himself as "simple, inquisitive and creative" and to be honest, a personal description doesn't actually get much simpler than that. A one on one with him would make you realize really quickly that he would rather express himself through his works which is why he runs his business with so much passion. In his words, Art by Toneli is a "versatile design company aimed at rendering quality service delivery and ensuring maximum client satisfaction". According to Anthony, quality and maximum satisfaction are the key drivers of his business because a satisfied customer is a returning customer. That is definitely one thing we all can agree with as business owners or clients. I personally tend to patronize businesses were I see that customer service and satisfaction are taken seriously.
With regards to the services offered, Art by Toneli does a wide range of graphical designs including Logos, covers, posters and flyers. My personal favorite of his presented work samples is:
It's a simple yet stylish logo that fully conveys the services rendered by the client.
With regards to challenges faced when setting up the business, Anthony decided not to go too deep into details but simply said that his continuous push to be better is his main motivation while overcoming the challenges he has faced in both his business and personal life. He was more focused on the future of his business. In his words he intends for his business "to be on a regional plane that enables us to reach out to more people". Step 1 towards that was obviously signing up on UdobizNG to increase his business audience. According to him, he thinks of his business every day and is constantly looking for ways to improve it. He does however, call on the Nigerian government to provide adequate resources to enable businesses thrive which we can all resonate with as Nigerians.
Escape: Movie Poster by Art by Toneli
Confectionery Logo by Art by Toneli
Accessory Logo by Art by Toneli
Simple Creativity by Art by Toneli
It is not always smooth sailing though, as he also has to deal with tough clients sometimes. His take on that: "Client interaction takes a great deal of interpersonal skills. Some clients are tough to handle but the goal to be achieved is the only way to stay focused and maintain relations with any client.". This shows dedication to the customer satisfaction goal he has set in that this business is willing to go a long way in order to keep clients happy and satisfied. This also shows focus on personally set standards which can help keep him on top of the competition.
When asked if there was any personal advice to give to new business owners or even struggling business veterans, he had a straight-forward reply. "Keep pushing and getting better at your craft".
He went further to commend the UdobizNG platform for closing a gap which plagues the Nigerian business space: customer awareness. In his words, "the site is a good development in terms of projecting and promoting individuals or business owners out there with a wide range of clients".
Thanks for the kind words, Anthony!
Album Art by Art by Toneli
Event Poster by Art by Toneli